Start Fueling Your Marketing Today
You deserve a marketing partner that turns every dollar into pipeline, revenue, and momentum. Encore helps lead-driven businesses scale through data-driven paid advertising, transparent attribution, and relentless execution, specializing in home services, education, and healthcare.
Most Marketing Agencies Deliver Activity. Not Results.
Most businesses know they need marketing, but too often it feels scattered, inconsistent, or like money disappearing into a black hole.
You invest in a website that doesn't convert. You post on social media and hear crickets. You run ads that bring clicks but not customers.
Without a clear strategy and the right execution behind it, marketing becomes expensive noise instead of a growth engine.
The cost of doing nothing is real: Every month without a system that works is revenue left on the table and competitors pulling ahead.
We don't talk big. We deliver big.
Hands-on. Solutions-focused. Willing to do what other agencies won't. Where other teams throw up their hands, we put ours to work.
Lead Generation
A consistent, predictable flow of qualified leads that fuels your pipeline.
Market Authority
Brand trust that positions you as the undeniable choice in your market.
Scalable Growth
Data-driven systems that scale your marketing without adding complexity.
Omnichannel Presence
A unified strategy across every touchpoint your buyer encounters.
Conversion Optimization
Turn existing traffic into customers through testing and insights.
Velocity Engine
Faster time-to-market for campaigns with precision-driven execution.
OUR VALUES
GROWTH
Always learning and moving forward.
INTEGRITY
Doing the right thing, even when it's hard.
GRIT
The tenacity to keep going no matter what.
TRANSPARENCY
Embracing the truth openly so it can be addressed as a team.
LOVE
The heart behind the hustle. Caring for our work and each other.
To be our client's most valuable asset for growing their business by providing the clarity and leadership they need to scale with confidence.
We deliver objective, data-driven marketing that engages audiences and grows brands through transparent attribution and relentless grit.
Your Path to Launch
Kickoff & Strategy
We align on your goals, access your platforms, and map out a strategy built around your business. No pitch decks, just real talk about where the opportunity is. Your onboarding call starts and we hit the ground running.
Build & Onboard
We connect ad platforms, set up conversion tracking, build landing pages, and create campaign assets. Everything is in place for launch by end of week two.
Launch & Grow
Campaigns go live and leads start flowing. We monitor daily, optimize continuously, and deliver transparent reporting so you always know what's working.
From signed contract to live campaigns in under 4 weeks.
Three integrated strategies working together to drive measurable growth.
Trusted by Growing Businesses
Working with your team has been a game-changer for Domestic Design Roofing. From our social media presence to our paid ad campaigns, they just get it. It's rare to find a marketing partner that delivers work you can approve with total confidence.
Under $150 Cost Per Lead
From the very beginning, their team was professional, responsive, and genuinely invested in understanding our business needs. They brought a wide variety of skills to the table, from creative strategy and branding to digital marketing and analytics, which made a noticeable difference in our results.
30+ Leads in the first month
Encore Marketing has been an outstanding partner for our business. Their team is professional, responsive, and truly understands how to drive results. From strategy to execution, they consistently exceed expectations.
615 leads generated53% Cost Per Lead Reduction
Your Expert Marketing Team
Meet the people behind the strategy, the creative, and the relentless execution. We're hands-on, we're in the trenches, and we actually care about your growth.
Sam Ryan
Executive Officer
Conor Goller
Growth Officer
Corey LaRosa
Operating Officer
Amanda Smith
Account Manager
Shelby Thomas
Marketing Director
Michaela Kandzer
Creative Director
The Deliverable Difference
Every engagement is tailored to your business. No bloated scopes, no cookie-cutter playbooks. Just the disciplines that move your needle, executed with precision.
Custom solutions built around what actually drives growth for your business.
Paid Advertising
- Campaign architecture built for leads, not vanity metrics
- Real-time bid management across Google & Meta
- Dedicated landing pages that convert
- Conversion tracking on every call, form, and click
- Transparent spend reporting so you see where every dollar goes
“Most businesses don't have an ad spend problem. They have an attribution problem. Once you can see exactly which dollars drive revenue, scaling becomes a no-brainer.”Conor Goller, Growth Officer
SEO & Local Visibility
- Technical SEO audits and ongoing optimization
- Google Business Profile management with weekly updates
- Local keyword tracking and content strategy
- On-page optimization that compounds over time
- Monthly performance reporting tied to real rankings
“SEO isn't a quick fix. It's the compound interest of marketing. Every page we optimize and every citation we build is an asset that keeps working for you long after we publish it.”Shelby Thomas, Marketing Director
Social Media
- Platform strategy tailored to where your buyers actually are
- Original content, not recycled stock posts
- Community engagement that builds brand trust
- Monthly content calendars aligned with your campaigns
- Performance tracking beyond likes and follows
“Social media isn't about posting. It's about making people feel something. When your content stops the scroll, that's when trust gets built.”Michaela Kandzer, Creative Director
Email & SMS
- Nurture sequences that move leads through your pipeline
- Broadcast campaigns timed to your sales cycle
- List segmentation for personalized messaging
- Automated follow-ups so no lead goes cold
- Deliverability monitoring and continuous optimization
“The fastest way to lose a lead is to go silent. Our sequences keep the conversation going so by the time they're ready to buy, you're already top of mind.”Amanda Smith, Account Manager
Reputation Management
- Review generation systems that run on autopilot
- Professional response management for every review
- Reputation monitoring across Google, Facebook, and Yelp
- Strategies to turn happy customers into vocal advocates
- Insights that connect reputation to revenue
“Your reputation is your most valuable marketing asset. We make sure the people who love you are the loudest voices online.”Sam Ryan, Executive Officer
Before we ever show you a plan, we audit your entire digital presence for free so the solution we build is tailored to your business's unique set of circumstances.
Let's TalkHVAC, roofing, plumbing, electrical. Your customers are searching right now. We make sure they find you first.
Patients choose providers online before they ever call. We build the visibility that fills your waiting room.
Enrollment starts with awareness. We drive qualified inquiries from families actively looking for programs.
Buyers and sellers are searching every day. We put your brand in front of them at the exact right moment.
Law firms, accountants, consultants. Your next client is comparing options online. We make sure you stand out.
General contractors and builders win jobs by being found first. We put your company in front of project-ready clients.
Buyers are searching for their next home online. We drive qualified traffic to your lots and listings.
If your business grows through qualified leads, we've got a system that works.
Frequently Asked Questions
Getting Started
How soon will I see results?
Most clients begin seeing measurable improvements within the first 30-60 days, with continued growth over time.
Do you require long-term contracts?
Nope. We work month-to-month because we believe you should stay because of results, not a contract.
Do you only work with certain industries?
We specialize in lead-driven businesses, especially in home services, healthcare, and education, but we serve clients across a range of industries.
How does the onboarding process work?
After signing, we move fast. Week 1 is a kickoff meeting to align on goals and strategy. Week 2 we connect platforms, set up tracking, and begin asset creation. Week 3 you review campaign strategy, creative, and targeting. By Week 4, campaigns are live and leads start flowing.
Services & Deliverables
What ad spend should I expect?
Ad spend is calculated based on your platform mix, desired geographic reach, and growth goals. We'll recommend a budget that makes sense for your market during your discovery call.
How much should a home service company spend on marketing?
It depends on your market, competition, and growth goals. We'll benchmark your area and recommend a budget that delivers strong, consistent results during your strategy session.
What's a good cost per lead for my industry?
This varies by vertical, but we benchmark against industry standards and optimize relentlessly. We'll set realistic CPL targets in your first strategy session.
What platforms do you advertise on?
We primarily manage campaigns on Google Ads and Meta (Facebook/Instagram). For B2B clients, we also offer LinkedIn Ads. Every engagement is tailored. We start with the platforms that make sense for your market and scale from there.
Do you build websites?
Yes. We offer custom website solutions ranging from conversion-focused sites with simple branding to comprehensive SEO-optimized rebuilds and fully bespoke designs. We'll scope the right fit during your discovery call.
What's included in CRM setup?
Our CRM add-on includes active pipeline tracking from first touch to close, lead accountability systems, instant hot-lead text and email drip sequences, onboarding for up to 5 team members, a 1-hour dedicated training session, and 1 hour of monthly CRM support.
Ready to Grow?
Let's schedule a discovery call and audit your digital presence for free. No commitment, just clarity.
Hi, I'm Sam! I'd love to hear about your business and where you want to take it.
"Nothing gets me more fired up than watching a client's growth take off. Super excited to connect with you. Really appreciate you taking the time!"