About Sam
Sam founded Encore Marketing, and he is still the first person most clients ever talk to. He leads sales: the discovery calls, the proposals, and the scoping conversations that decide what an engagement should actually contain before anyone talks price.
He has spent more than two decades in media and marketing. He started in television, selling advertising for ABC and NBC affiliate stations, then founded Pinpoint Media and ran it for twelve years before building Encore. He holds an advertising degree from the University of Florida, earned with honors.
That background is why the discovery call is a working conversation instead of a pitch: Sam has sat on every side of the marketing table, and he would rather tell you what fits your budget than sell you what does not.